Gukomeza ibiryo bishya kandi bishimisha ababitwara - Amasashi ya ACOOLDA yo mu rwego rwo hejuru akoresha ikoranabuhanga rigezweho mu bukungu bwo gutanga ibicuruzwa
Ibikubiye muri iyi nyandiko
- Intangiriro: Impamvu ubushyuhe ari ingenzi mu gutanga ibiryo
- Hurira na ACOOLDA - Uruganda rwawe rwizewe rwo gutanga ibiryo kuva mu 2013
- Ubumenyi bw'amasakoshi yacu yo kugemura ibiryo mu buryo bushyushye
- Ni iki gituma imifuka yacu y'imishumi ikonje itandukanye n'iy'amarushanwa?
- Imikorere Nyayo: Gukomeza Ibiryo Bitunganye Kuva mu Gikoni Kugeza ku Muryango
- Ibisubizo bihendutse ku bikorwa byo gutanga ibicuruzwa mu buryo bworoshye
- Kunyurwa n'abatwara imodoka: Amasakoshi yoroheje, Amakipe yo gutanga ibicuruzwa yishimye
- Amahitamo yo Guhindura Ibijyanye n'Ikirango Cyawe
- Kuramba bihura n'umusaruro muri buri gikorwa cyose gitangwa
- Witeguye guhindura serivisi yawe yo gutanga serivisi? Reka tuganire
1. Intangiriro: Impamvu ubushyuhe ari ingenzi mu gutanga ibiryo
Tuvugishe ukuri - nta muntu ushaka kubona pizza y'akazuyazi cyangwa ice cream yashongeshejwe. Ku bijyanye no gutanga ibiryo, kubungabunga ubushyuhe bukwiye si ukuryoha gusa - ahubwo ni ukunyurwa kw'abakiriya, umutekano w'ibiryo, n'izina ryawe ry'ubucuruzi.
Niho twinjirira. Muri ACOOLDA, tumaze imyaka myinshi dutunganya imifuka yo kugezamo ibiryo irimo ubushyuhe idakomeza gushyuha cyangwa gukonja gusa - ahubwo ikomeza kuba myiza. Waba utanga amafunguro ashyushye uvuye muri resitora ihuze cyangwa ushyira ibicuruzwa bikonje ku bakiriya ba supermarket, serivisi zacu zo gukonjesha ziragufasha.
Ariko iki ni ikibazo - ntabwo turi uruganda rutanga ibiryo gusa rutanga ibikoresho bisanzwe. Turi abafatanyabikorwa mu ntsinzi yawe, kandi tuzi ko buri cyiciro gifite agaciro iyo bigeze ku bunararibonye bw'abakiriya.
2. Hurira na ACOOLDA - Uruganda rwawe rwizewe rwo gutanga ibiryo kuva mu 2013
ACOOLDA ifite icyicaro i Guangzhou mu Bushinwa, imaze igihe kinini ihindura imikorere y’inganda zikora amasashe atwikiriye kuva mu 2013. Dufite uburambe burenga imyaka icumi mu gukora amasashe, twize ikintu kimwe cyangwa bibiri ku bijyanye n’ibikora n’ibitakora.
Uruganda rwacu rukorera mu Mujyi wa Yangchun, mu Ntara ya Guangdong rufite ubuso bwa metero kare zisaga 12.000 kandi rukoresha abakozi b'abahanga barenga 400. Urwo si uruganda gusa, ahubwo ni itsinda ryihariye ryibanze ku kintu kimwe: gukora imifuka myiza yo kugezamo ibiryo mu bucuruzi.
Dufite ishema ryo kugira ibyemezo bya BSCI na ISO9001, bivuze ko twujuje ibisabwa ku rwego mpuzamahanga mu bijyanye n'ubuziranenge n'amahame mbwirizamuco. Ariko mu by'ukuri, ikigaragaza neza ni uko abakiriya bacu banyurwa kandi ko amasakoshi yacu agezwaho ibihumbi n'ibihumbi buri munsi.
3. Ubumenyi bw'amasakoshi yacu yo kugemura ibiryo afite ubwishingizi
Sawa, reka dukore tekiniki gato - ariko mu buryo bwiza. Amasakoshi yacu yo kuzana ibiryo atwikiriwe neza ntabwo aterwa hamwe gusa. Yakozwe mu bikoresho bigezweho bitera uruzitiro rw'ubushyuhe hagati y'ibidukikije byo hanze n'imizigo yawe y'agaciro.
Tekereza nka thermos, ariko yagenewe by'umwihariko akajagari ko gutanga ibiryo. Imiterere y'ibice byinshi irimo ibikoresho byo hanze bidapfa amazi, insinga zirinda ubushyuhe bwinshi, n'imirongo ifunze neza ituma ubushyuhe budashira. Twagerageje cyane ibi bikapu, kandi ibisubizo birabivuga.
Mu bihe nyabyo, amasakoshi yacu agumana ubushyuhe mu gihe cy'amasaha 4-6, rimwe na rimwe agakomeza igihe kirekire bitewe n'imiterere y'inyuma. Ibyo bivuze ko ibiryo bishyushye biguma bishyushye, ibiryo bikonje biguma bikonje, kandi abakiriya bawe bakabona ibyo batumije - ntabwo ari ikintu cyahungabanyijwe mu gihe cyo gutwara.
4. Ni iki gituma tuba abacu Amasakoshi yo mu mugozi ukonje Bitandukanye n'Amarushanwa
Reba, ntabwo tugiye kwitwaza ko nta bandi bakinnyi bari muri iki gikorwa. Ariko dore ikintu gitandukanya imifuka yacu yo kuzana ibiryo ikoresheje ubushyuhe n'abandi bantu:
Ubwa mbere, twibanda ku gishushanyo mbonera. Yego, umuntu wese ashobora gukora isakoshi isa neza, ariko se koko ikora iyo umugenzi ari kwihuta mu gihe cy'imvura? Amasakoshi yacu yubatswe ku buryo bufatika, ntabwo ari amafoto meza gusa.
Icya kabiri, turasobanukiwe ko ubucuruzi butandukanye bufite ibyo bukeneye bitandukanye. Niyo mpamvu dutanga ingano zitandukanye, kuva ku masakoshi magufi yo gutumiza rimwe kugeza ku mahitamo menshi yo kugeza ku maduka manini. Nta kindi kirenzeho kugerageza gushyira amafunguro y'umuryango mu isakoshi yagenewe guteka ikawa.
Icya gatatu, kandi ibi bishobora kumvikana nk'ibito, ariko birakwiye - amasakoshi yacu yakozwe tuzirikana abatwara ibicuruzwa. Ibikoresho byoroshye gusukura, uburyo bworoshye bwo gutwara, n'imiterere y'ibice by'imodoka byatekerejweho bituma akazi kabo koroha, bitagorana.
5. Imikorere Nyayo: Gukomeza Ibiryo Bitunganye Kuva mu Gikoni Kugera ku Muryango
Reka tuvuge ku kintu cy'ingenzi cyane - uburyo aya masakoshi akora iyo bikenewe. Hari resitora zatubwiye ko guhindura amasakoshi yacu yo kugeza ibiribwa mu buryo buzinze byagabanyije umubare w'abakiriya babo ku kigero kirenga 60%. Uwo si umubare gusa - ni ukugabanya abakiriya barakara, amafaranga make yo gusubizwa, n'ibitekerezo byiza byinshi.
Urugaga rumwe rw'amaduka yo mu majyepfo y'uburasirazuba bwa Aziya rwatangaje ko kwangirika kw'ibiryo byabo bikonje kwagabanutse kuva kuri 8% kugera munsi ya 2% nyuma yo gushyira mu bikorwa imifuka yacu ikonje. Ku bucuruzi butanga ibicuruzwa ibihumbi buri munsi, ibyo ni impinduka zikomeye.
Ariko dore ikintu kidushimisha cyane - ibitekerezo by'abatwara ibicuruzwa. Incuro nyinshi, batubwira ko amasakoshi yacu yoroshya akazi kabo. Ibiryo bigeze mu buryo bwiza, abakiriya barushaho kwishima, kandi ibyo bivuze ko amanota meza n'amadarame menshi. Ni ibintu byose bitanga inyungu kuri bose.
6. Ibisubizo bihendutse ku giciro cyo gutanga ibicuruzwa mu buryo bworoshye
Turabyumva - gukora ubucuruzi bwo kugeza ibiryo bihenze bihagije hatabayeho gukoresha ibikoresho byinshi. Niyo mpamvu twakoze imifuka yacu yo kugeza ibiryo mu buryo bushyushye kugira ngo ibe myiza kandi ihendutse.
Yego, ushobora kugura amasashe ahendutse ahandi, ariko azamara igihe kingana iki? Ni abakiriya bangahe batengushye uzaba ufite? Ni ibiryo bingana iki uzabyaza umusaruro?
Amasakoshi yacu yubatswe kugira ngo arambe. Abakiriya bacu benshi bamaze imyaka 2-3 bakoresha amasakoshi amwe mu gihe cy'imyaka 2-3 bayakoresha buri munsi. Iyo ukoze imibare, icyo ni igice gito cy'ikiguzi kuri buri gitangwa ugereranije no gusimbuza buri gihe andi mahitamo adakomeye.
Byongeye kandi, ku bigo bitanga amadosiye menshi, dutanga igabanywa ry'amafaranga menshi. Twaba turi urugaga rw'amaresitora, serivisi zo kugeza ibicuruzwa muri supermarket, cyangwa sosiyete ishinzwe ibijyanye n'ibikoresho, dushobora gukorana nawe kugira ngo tubone imiterere y'ibiciro ijyanye n'imikorere yawe.
7. Kunyurwa n'abatwara imodoka: Amasakoshi yoroheje, Amakipe yo gutwara ibintu yishimye
Dore ikintu kidakunze kuvugwaho cyane - abantu bakoresha aya masakoshi mu by'ukuri. Abatwara ibicuruzwa ni bo nkingi y'inganda zitanga ibiryo, kandi niba bahanganye n'amasakoshi aremereye, adakomeye, cyangwa adakozwe neza, bigira ingaruka kuri byose.
Amasakoshi yacu yo kugezamo ibiryo akozwe mu buryo butuma byoroha ariko ntagire ingaruka mbi ku mikorere. Ibikoresho dukoresha birakomeye ariko ntibinini, kandi imiterere yayo ikwirakwiza uburemere ku mubiri w'umugenzi ku buryo bungana.
Twabonye ko amasosiyete atwara ibicuruzwa yatangaje ko yarushijeho gufata neza abagenzi nyuma yo gukoresha amasakoshi yacu. Iyo itsinda ryawe rishinzwe gutwara ibicuruzwa ryishimiye kandi rifitiye icyizere ibikoresho byaryo, rirushaho gukora neza, rirushaho kunyurwa, kandi rishobora gukomeza gukorana na ryo. Mu nganda zifite ubucuruzi bwinshi, ibyo birakwiye agaciro kabyo.
8. Amahitamo yo guhindura ibintu ajyanye n'umwirondoro w'ikirango cyawe
Reka tubyemere - amasakoshi yawe yo kohereza akenshi ni cyo kintu cya nyuma abakiriya babona mbere yuko bakira ibyo baguze. Ni bimwe mu bigize ubunararibonye bwawe, waba ubizi cyangwa utabizi.
Niyo mpamvu dutanga amahitamo menshi yo guhindura ibintu. Wifuza amabara y'ikigo cyawe? Dushobora kubikora. Ukeneye ko ikirango cyawe kimurika neza? Tekereza ko byakozwe. Ese hari ibisabwa ku ngano yihariye y'ibintu byawe biri kuri menu? Natwe dushobora kubikora.
Serivisi zacu za OEM na ODM bivuze ko dushobora gukora amasakoshi yawe yihariye. Byaba ibikoresho byihariye by'imyenda, imiterere yihariye y'ibice, cyangwa ibintu byihariye byo gushyiramo ikirango, dukorana nawe bya hafi kugira ngo tugaragaze icyerekezo cyawe.
Twafashije abantu bose kuva kuri resitora zo mu gace kugeza ku masosiyete mpuzamahanga gukora amasakoshi agaragaza ikirango cyabo kandi agatanga umusaruro udasanzwe. Si ukwitwaza ibiryo gusa, ahubwo ni uguhagararira ubucuruzi bwawe mu ishema.
9. Kuramba bihura n'umusaruro muri buri gikorwa cyose
Muri iki gihe, kwita ku bidukikije si umuco mwiza gusa, ahubwo ni ubucuruzi bwiza. Abakiriya barushaho kwitega ko amasosiyete azirikana ingaruka zayo ku bidukikije, kandi amasakoshi yo gutwara ibicuruzwa nayo ni uko.
Amasashe yacu yo kugeza ibiribwa mu buryo bushyushye yagenewe igihe kirekire. Bitandukanye n'uburyo bwo gupakira bukoreshwa rimwe gusa, aya masashe ashobora gukoreshwa incuro amagana mbere yo gukenera gusimburwa. Ibyo bivuze ko imyanda igabanuka, ikiguzi cy'igihe kirekire kigabanuka, kandi ibidukikije bikaba bike.
Ibikoresho dukoresha bitoranywa neza haba mu mikorere no mu kubungabunga ibidukikije. Imyenda myinshi yacu ishobora kongera gukoreshwa, kandi duhora dushakisha uburyo bushya burambye tudatesheje agaciro ubuziranenge.
Iyo uhisemo ACOOLDA, ntuba uhisemo gusa amasakoshi meza ahubwo uba uhisemo umufatanyabikorwa wiyemeje kubaka ahazaza harambye ku nganda zitanga ibicuruzwa.
10. Witeguye guhindura serivisi yawe yo gutanga serivisi? Reka tuganire
Ingingo y'ingenzi ni iyi - niba ushishikajwe no gutanga ibiryo, ukeneye ibikoresho bikomeye. Amasakoshi yacu yo kuzana ibiryo atwikiriwe neza si ibicuruzwa gusa, ahubwo ni ishoramari mu ntsinzi y'ubucuruzi bwawe.
Waba ufite resitora imwe cyangwa ucunga imodoka nyinshi zitwara ibicuruzwa, dufite ibisubizo bihuye n'ibyo ukeneye. Kuva ku murongo wacu w'ibicuruzwa usanzwe kugeza ku mahitamo yihariye, turi hano kugira ngo tugufashe gutanga uburambe bwiza bushoboka ku bakiriya bawe.
Ntukemere ko ibibazo by'ubushyuhe bigutwara abakiriya bawe cyangwa ngo biguhe amafaranga. Ntukemere ko amasakoshi mabi atuma akazi k'abatwara imodoka kagorana kurusha uko bikwiye. Ntukishimire ibisubizo rusange mu gihe ushobora kugira ikintu cyagenewe ubucuruzi bwawe.
Nk'urundi ruganda rukora ibiryo mu Bushinwa, twiteguye gukorana nawe kuri buri kimwe cyose kuva ku bicuruzwa bito bito kugeza ku bicuruzwa byinshi bigurwa. Itsinda ryacu risobanukiwe ko buri bucuruzi butandukanye, kandi twiyemeje gushaka ibisubizo bikubereye.
Twandikire uyu munsi, maze dutangire ikiganiro ku buryo twagufasha kugumisha ibiryo bishya, abakiriya bishimye, kandi ubucuruzi bwawe bugatera imbere. Kuko amaherezo, ibyo nibyo by'ingenzi cyane.
ACOOLDA - Umufatanyabikorwa wawe mu gutanga ibiryo bitunganye
Icyicaro gikuru: Guangzhou, mu Bushinwa
Aho bikorerwa: Umujyi wa Yangchun, Intara ya Guangdong
Ubuso bw'uruganda: metero kare 12,000+
Abakozi: Abakozi barenga 400 bafite ubumenyi
Impamyabushobozi: BSCI, ISO9001
Ubwihariye: Amasakoshi yo kugeza ibiryo afite ubushyuhe, ibisubizo by'imigozi ikonje, serivisi za OEM/ODM zihariye
Biteguye gutumiza ibintu byinshi n'ibisubizo byihariye
Dukomeze ibiryo bishya kandi ubucuruzi butere imbere - ibyo bigezwaho rimwe rimwe.